Portfolio

I have built more than 85 websites that are functional, attractive, and accessible — and that get results for my clients. Most of the recent ones were built using Drupal, a powerful CMS that allows clients to easily update the text, images, and videos on their websites.

Below are screenshots and brief project descriptions of just some of the many websites that I have created.

PG Services - Colored Diamond Exchange [square]

I inherited from one client an online diamond and jewelry store. It suffered from obsolete web technology, a cramped design, no backups, and poor technical maintenance (by a web agency unfamiliar to me). One day the legacy website fell prey to attackers who inserted malware into its many JavaScript files. So the client asked me to build a brand new version of the website, much better than its predecessor.

Using Drupal and the Ubercart e-commerce system, I built a new website that offered all the features requested by the client: The pages listing the diamonds and jewelry products could be sorted by any of the columns, with a single mouse click. Products could also be found using standard search controls. The primary and secondary navigation menus were easy to read. A shopping cart summary was always visible to the prospective buyer. There were two sections for items on sale and new arrivals. The client could easily add or modify products — each with an image, color categories, and all the other information associated with a diamond or piece of jewelry. The client requested that a simple theme be used, to make the store operational as soon as possible. Despite the limited development time, the website was fully mobile-ready for handheld devices, such as smartphones. Later, I added a blog section, so the business owner could add keyword-rich content. I then configured the website so that each new product listing and blog post was automatically published to Twitter. Also, the latest tweets were displayed on the client's home page, automatically.

Unemployment Help Center [square]

A Pennsylvania-based unemployment assistance service provided legal representation to claimants and employers regarding compensation issues. The old website, built using Yahoo's Small Business web hosting service, looked awful. So the owner requested that I create a new website, with all of the existing static pages, plus a new blog and state-specific pages.

Using Drupal, I rapidly built the replacement website, which featured more information for visitors, a better contact form, and a blog that allowed visitors to add comments to the blog entries without having to register accounts. The website had sections for each one of the initial eleven states, so the owner could have multiple pages per state. The new website looked much more attractive, with a custom theme that incorporated parchment backgrounds and a transparent navigation menu.

SDOUG v3 [square]

The website of the SDOUG, which I created, was adequate for the group's needs at the time. But it was based on Mambo, a CMS which became outdated and suffered from all of the problems found in its successor, Joomla. For this and other reasons, I replaced the website with a brand-new version, built from the ground up, using Drupal, which was a superior platform for creating websites.

Group members, technical book publishers, and other sponsors applauded this new version of the website, which allows easy management of content.

Senior Ranks [square]

Several business directory websites provide visitors with crowd-sourced reviews of local businesses. This new project had the goal of offering merchant listings of about 45 major metropolitan areas in the United States — initially about a quarter million businesses. It focused on the target audience of American boomers (ages 50-64) and seniors (65+), who are becoming more technologically savvy and active.

Drupal 7 was the clear choice for the web framework because of its data management and geolocation capabilities, including proximity search. Consequently, tens of thousands of new merchant listings could be imported from CSV files in a matter of minutes. Geospatial data could be input using the import process or Google's Geocoding API web service. Visitors were quickly able to find all merchants within a 10-mile radius of any address, with the option of limiting them to one of 45 business categories. Each listing included the merchant's name, address, phone number, year of founding, industry, any website address, and any discount offered to seniors. Visitors could add their comments about the merchant, read those of other visitors, and see the merchant's five-star ranking. The site had a unique merchant composite score that instantly incorporated many important factors and was updated after any modification of the listing, and periodically with the latest user ratings. The owner could create database backups. The website was monetized using Google AdSense ads.

Jelly Skateboards [square]

An innovative young company in the skate industry needed a website for selling their transparent and flexible skateboards, and for connecting with fellow skating enthusiasts. One of the cofounders of the company asked me to build such a platform for them.

Using the winning combination of Drupal and the Ubercart e-commerce system, I built a new website that had all the standard shopping cart capabilities, with payment acceptance using PayPal Website Payments Standard. The website had numerous informational pages, a contact form, a dealer inquiry page, an image slideshow, and a form allowing visitors to sign up for the company newsletter (hosted by MailChimp). Social media is increasingly important for online marketing, and their new website featured links to the company's Facebook and Twitter accounts, a Facebook widget on the home page showing followers, and a media page with embedded YouTube videos. The client was excited and happy with the final result, partly because within days of the website launch, the company had received several orders from customers.

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